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Published News Articles & Blog Posts

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PI PROFILES: The Path of the Blue Eye

http://healthypi.blogspot.com

For my first profile, I am delighted to link up with Fard Johnmar, Founder of the Path of the Blue Eye – a relatively new global initiative, which is already establishing itself as an important networking tool and information resource for healthcare communications professionals like me. Without further ado, I will pass you over to Fard to explain what the Path of the Blue Eye Project is all about and to answer some of the questions you may have...

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Submitted by fjohnmar 1 year 27 weeks ago – Made popular 1 year 27 weeks ago
1

Text4Baby Mobile Services Gives New Moms Health Updates

http://mashable.com

What every mother wants for Mother’s Day: healthy children. A free mobile service called Text4Baby sends breaking health information to new and expecting mothers.

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Submitted by jaymeh 11 hours 16 min ago – Made popular 11 hours 16 min ago
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Apple, the iPhone, and the future of healthcare - Computerworld Blogs

http://blogs.computerworld.com

Today's story isn't just about Apple, of course. Other mobile operating systems -- even feature phones -- have a part to play, but with most medical professionals already opting for an iPad above any other tablet, and with the efficiency and cost savings implicit within use of always-connected mobile devices, Apple's walled garden may end up being good for you.

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Submitted by jaymeh 14 hours 21 min ago – Made popular 14 hours 21 min ago
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Infographic: How the Top 50 Nonprofits Do Social Media

http://www.huffingtonpost.com

I get asked a lot if nonprofits are using social media effectively. After taking a look at the Nonprofit Times list of 100 top nonprofits based on income, the craigconnects team decided to look at who was proactively and effectively utilizing social media in August and September of 2011.

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Submitted by jaymeh 15 hours 14 min ago – Made popular 15 hours 14 min ago
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Buyers Of Hyped Skechers 'Toning Shoes' Can Get Refunds : Shots - Health Blog : NPR

http://www.npr.org

No more ifs, ands or butts about the claims that Skechers USA made for its goofy-looking toning shoes.

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Submitted by jaymeh 16 hours 16 min ago – Made popular 16 hours 16 min ago
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How pharma ignores the news (an example) | World of DTC Marketing.com

http://worldofdtcmarketing.com

Pradaxa is progress but conduct a search for Pradaxa on Google and right on top in the paid search are two ads for law firms recruiting patients to sue fBoehringer Ingelheim because of side effects. Considering that almost 90% of people looking for health information via a search engine you would think that BI would at least try and address the issue but like most pharma companies they are ignoring this damaging online advertising.

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Submitted by jaymeh 16 hours 21 min ago – Made popular 16 hours 21 min ago
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Why Women Rule The Internet | TechCrunch

http://techcrunch.com

But here’s a little secret that’s gone unnoticed by most. It’s women. Female users are the unsung heroines behind the most engaging, fastest growing, and most valuable consumer internet and e-commerce companies. Especially when it comes to social and shopping, women rule the Internet.

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Submitted by jaymeh 1 day 6 hours ago – Made popular 1 day 6 hours ago
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Hospital Marketing Journal: A Pinteresting Case for Healthcare Marketing

http://hospitalmarketing.blogs.com

Pinterest is the hot new social media phenomenon. But will it succeed in the long run? Many believe Pinterest’s unique place in the social media atmosphere will help it succeed, while some critics believe privacy issues might hint at a bumpy road ahead.

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Submitted by jaymeh 1 day 11 hours ago – Made popular 1 day 11 hours ago
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Exclusive: New Google+ Study Reveals Minimal Social Activity, Weak User Engagement | Fast Company

http://www.fastcompany.com

This week, the data analytics firm provided Fast Company with exclusive new insights on Google+. The findings paint a very poor picture of the search giant's social network--a picture of waning interest, weak user engagement, and minimal social activity.

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Submitted by jaymeh 1 day 11 hours ago – Made popular 1 day 11 hours ago
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Infographic: The Digital Lives of American Moms | Nielsen Wire

http://blog.nielsen.com

Moms are at the center of their family’s offline life, so it’s little surprise that they’re also at the center of many of the biggest trends online as well. Whether to look up the latest product reviews or to connect with friends, families, and even brands through social networks, American moms are particularly active and influential online.

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Submitted by jaymeh 1 day 12 hours ago – Made popular 1 day 12 hours ago